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Crate&Barrel: Greenhouse

For its Spring book and online promotions, Crate wanted a fresh look that would highlight its exclusive line of (deceptively-real) handmade plants, succulents, orchids, and blooms. Photographer Ryan Liebe and stylist Peter Frank were up for the challenge, and together we created a collection of images — set in an lofty urban apartment with a conservatory — that showed how botanicals add a sense of life to any interior through dramatic scale and color.
Worked with creative and merchandising teams to provide art direction and set design for the cover and feature spreads throughout the 80-page catalog. 

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